You can now add a “closed caption sticker” to Instagram Stories that will automatically translate your audio into closed captions without the need for third-party apps. This is a helpful tool for developers and audiences as it makes videos with live subtitles more accessible for people with hearing impairments and for those who prefer to watch with the sound off.
Unlike the automated subtitles in live IGTV videos, the new subtitle stickers are more like intentional video elements than simple text at the bottom of the screen. However, you can also go for the simple subtitle look if that’s your preference. As with other Instagram stickers, you can change the position, color, size and font of the label and edit the text that is labeled. This is useful when the app hears a word wrong. You can also use the Pen tool to draw below or above the screen captions.
To start with, subtitle stickers only work for English and are therefore only provided to iOS and Android users in predominantly English-speaking countries. According to Instagram, the sticker will soon be able to be used in Instagram Reels videos as well, and could be incorporated into other types of Instagram video content in the future.
How to add caption stickers to Instagram Stories (and finally Reels)
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- Open the Instagram app and record a new story or reels video. You can also choose a video stored on your device to publish instead.
- While editing the video, select the sticker icon from the editing options above.
- Choose “Captions” from the list.
- Place the sticker where you want it to appear. A preview of the text is displayed while the video is playing.
- If necessary, tap a word to edit it and use the sticker editing options to change the label design and layout.
- When you’re done editing, publish the video. The subtitles will appear automatically when your video is played.