Many eating and shopping habits have changed over the past year. With the convenience of online grocery shopping, that Sunday business routine has changed. How has flexibility affected the buying behavior of food?
A year ago, the Sunday shop was part of everyday life for many people. That one day of shopping helped store the groceries for the week. From replenishing basic groceries to planning meals for the family, the few hours devoted to the Sunday shop were incorporated into the calendar. But the past year has changed that pattern.
Recently, Instacart shared some insightful data on grocery shopping habits over the past year. While many people turned to online shopping as a necessity, the reality is that convenience has made people come back again.
Laurentia Romaniuk, Trend Expert and Senior Product Manager at Instacart, said, “Online grocery stores fit neatly with the more flexible schedules the world is moving towards after the collective awakening to the benefits of remote work.” The idea that delivery of food can fit in different times because people have more availability, making them the first choice. Not having to spend the time between work, school and family is a great advantage.
As many people believe that flexible working hours will continue to be the standard, shopping for groceries online will continue to be part of the collective collective. Romaniuk continued: “Given the trends we are seeing, we expect many consumers to stick to their new weekday grocery delivery routines as they have now experienced the flexibility online platforms like Instacart give them to manage their purchases build and maintain lists during the week and simply place an order between meetings and personal time, which will be delivered in just two hours. “
What trends in online grocery shopping will continue in 2021?
In the past year, many food trends have taken a turn that most people couldn’t foresee. From baking trends to the all-encompassing sourdough bread situation, nobody would originally have expected that in the home kitchen. The reality, however, is that some of these ideas will continue this year.
With people looking for the holidays, Mother’s Day brunch or July 4th barbecue could be bigger than ever. Perhaps all that knowledge of food and improved cooking techniques only add to the pleasure of shopping online.
Now that home cooks can find this delicious recipe to try, they can have this online grocery delivery in a matter of hours. It could be better than take away. Almost any desire can be satisfied.
Is the Sunday store gone forever? Maybe not, but online grocery shopping is here to stay.