Illustration for the article Can You Really Make Money On Twitter?Photo: Primakov (Shutterstock)

Twitter has started two new features, Super Follows and Ticketed Spaces that the company says will help creators make money from their followers. Does this mean you can make a decent living on the social media app? Probably not, unless you already have a huge Twitter follower who wants to consume your content at a high price. Here’s how the new features work.

Super Follows and Ticketed Spaces are initially only possible by invitation

Great followers is something like what you’d get if you crammed Patreon into Twitter, so content creators billed their followers $ 2.99, $ 4.99, or $ 9.99 per month for access to exclusive content can ask. What that additional content could be is up to the creators, but it could be bonus tweets, access to third-party community groups, or a subscription to a newsletter.

Paid places is intended as a paid competitor to the audio hangout app Clubhouse and allows you to charge users between $ 1 and $ 999 for access to exclusive audio rooms within Twitter. Technically speaking, Spaces, which was launched in the beta phase last spring, already exists for users with at least 600 followers; The part “with tickets” (which is currently only accessible to a few) is new.

To access these features now, users must have a large number of followers (10,000 for Super Followers, 1,000 for Ticketed Spaces), be active on Twitter, be 18 years old and live in the US A full list of eligibility requirements for Super Follow can be found become Here, and for reserved places, Here. (If you qualify but are not accepted, you will be placed on a waiting list until the services open to more users, according to Twitter).

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You can see if you are eligible for Ticketed Spaces (available on iOS and Android) or Super Follows (iOS only) by logging into the Twitter mobile app and looking for the Monetization option in the left sidebar.

While better than nothing, the pay isn’t great

Twitter says they will only take a 3% cut in your potential earnings, but that increases to as much as 20% if you make more than $ 50,000 on the site. That’s just the beginning – how Tech Crunch points this out, both Google and Apple are making an additional 30% cut on all in-app purchases on mobile platforms. And when you factor in federal and state taxes, that’s another 23% (on average) Part of your remaining income. Assuming you’re lucky enough to make $ 70,000 on Twitter, you’d see an after-tax profit of less than $ 30,000.

In contrast, Patreon only takes 5% -12% of a creator’s earnings with no additional in-app purchase fees (as it is a web-based platform). For this reason, it’s hard not to see Super Follows as a glorified tip rather than a direct competitor, at least for now.

Bottom line

As with the monetization tools of other social media platforms (from Tick ​​tock to Instagram) Unless you’re a celebrity or already have a large fan base, you probably won’t make a lot of money from these apps – and of course you need to produce even more content to make the subscriptions worthwhile for your followers.

Also, you have to assume that you are actually getting paid subscribers, which is hardly guaranteed. Twitter estimates that around 2% of your followers are willing to pay for your Tweets or other content, but that’s just a guess – the features are new so there isn’t a lot of data to refer to and the People may not be willing to pay for Twitter. One would guess that a popular web cartoon would fare better than an account that is mostly partisan snark, but who knows for sure? It’s twitter.